Job Description
PRINCIPAL MARKETING OFFICER, JOB GRADE, SEZA 4 REF: SEZA/HR/2023/12/3
(a) Job Description
Duties and responsibilities entail:
(i) Implementing marketing policies, procedures, strategies and programmes;
(ii) Promoting and marketing special economic zones to potential Special Economic Zone
developers, operators, or other investors;
(iii) Promoting the vision and mission/mandate of the Authority to stakeholders;
(iv) developing strategies for advertising the special economic zones to potential
developers, operators, investors and entrepreneurs;
(v) Coordinating the production of materials representing the Authority;
(vi) coordinating the preparation and production of marketing and promotional material;
(vii) developing, managing and optimizing the Authority’s website;
(viii) defining and managing of the Authority’s brand;
(ix) coordinating the production of materials representing the Authority; and
(x) undertaking investor and market research.
b) Requirements for Appointment
For appointment to this grade, an officer must have:
(i) At least eight (8) years relevant work experience, three (3) of which must have been in
supervisory role in the public or private sector;
(ii) Bachelors degree in any of the following disciplines: Marketing, Commerce,
Accounting, Business Administration, Strategic Management, Economics or equivalent
qualification from a recognized institution;
(iii) Masters degree in any of the following disciplines: Marketing, Commerce, Accounting,
Business Administration, Strategic Management, Economics or equivalent qualification
from a recognized institution;
(iv) Management Course lasting not less than four (4) weeks from a recognized institution;
(v) Be a member to a relevant professional body where applicable;
(vi) Proficiency in computer applications;
(vii) Shown merit and ability as reflected in work performance and results.