Job Description
REF: TUR/CPSB/033/2023/2024: DIRECTOR TOURISM, JOB GROUP “R”, 1 POST
An officer at this level will be responsible to the Deputy Director, Peace Building and Conflict
Management
Duties and responsibilities will entail:-
i. Network with surrounding communities and other counties and regions, as well as tourism
partners to generate travel and media opportunities.
ii. Develop and manage a database of tourism prospects, follow up with all clients and partners,
participate in trade shows and marketplaces, conducting one-on-one sales meetings with
group tour operators.
iii. Represent Turkana County Government at approved conferences and promotional
opportunities such as Tourism Conference, Tourism Region meetings and workshops;
iv. Created a catalog of, and maintain a current working knowledge of, all Turkana County
assets;
v. Developed and maintained partnerships with county and city agencies, parks and recreation,
the local business community and civic organizations, as well as surrounding communities
and tourism agencies;
vi. Design and create tourism marketing materials including written content and photography,
such as our visitor’s brochure, Covered Bridge Festival flyer, Annual Events postcard,
Holiday Events postcard, and Turkana County Visitor’s Guide;
vii. Promote and support local attractions and community events;
viii. Gather data and prepare analysis on our target markets and results from our marketing
efforts;
ix. Participate in joint planning sessions that enhance tourism and foster economic
development;
x. Attend meetings, seminars, conventions, and workshops related to tourism, marketing,
economic development, and best practices;
xi. Coordinate special events (such as Tobong Lore Cultural Event);
xii. Ensure management and supervision of staff;
xiii. Perform any other duty as required.
Requirements for Appointment:
i. Be a Kenyan Citizen;
ii. Holds a Bachelor’s degree in any of the following; Tourism Management, Business
Administration or Human Resource Management, Environmental Resources Conservation
or Marketing or a related Bachelor’s degree from a recognized institution;
iii. A Master’s degree in any of the respective fields from a recognized institution will be an
added advantage;
iv. Have relevant working experience of not less than 5 years in the relevant sector;
v. Attended Senior Management Course lasting not less than 6 weeks from Kenya School of
Government or any other recognized institution;
vi. Certificate in Computer Applications from a recognized institution;
vii. Have good leadership and communication skills;
viii. Have knowledge of Environment, Tourism and Wildlife related legislations and other
statutes;
ix. Demonstrate a high degree of professional and technical competence;
x. Be a person of integrity and in compliance with requirements of Chapter Six of the
Constitution of Kenya
Terms of Service :( Local Contract.)